Without the support of our readers and advertisers, Zigzag would cease to exist. Thankfully, for nearly four decades our stoke and hard work has been rewarded by both and we’ve been lucky enough to keep on producing SA’s favourite surf mag.

There’s a long list of memorable adverts seen in Zag since ’76, some we’ve shown you before, but while browsing our archives this week, we couldn’t help but upload another classic batch.

(click images to view larger.)

Back in the 80’s, Gotcha’s ad department said what was on their mind.

Imagine getting pitted in your Renault…

From a time when muzzies were worn proud and short shorts were in (kinda like now).

Some bold illustrations to kick-off a new decade.

In the winter of ’86, this was as cool as it gets.

The classic barrel shot ad never gets old.

Zigzag certainly didn’t miss out on the hey-day of booze and ciggie adverts.

And finally, some ads were just plain ‘krazie’.